Cultivating timeless visibility for modern icons
About
Philosophy
The SB Global is a boutique PR and partnership agency dedicated to elevating brands, projects and individuals through meaningful storytelling and strategic visibility.
Founded in Florida, the agency operates across the United States, Europe and Central America, developing cross-border campaigns for prestige houses, cultural institutions and high-profile private figures.
The SB Global operates at the intersection of global perspective, luxury expertise and cultural refinement. The agency pairs an understanding of heritage with a modern approach to influence.
Through a tailored approach, the agency brings coherence, strengthens identity and guides brands and individuals toward long-term positioning, refining the worlds they choose to build.
Services
For Brands
From heritage maisons to contemporary innovators, The SB Global shapes how brands are perceived, experienced and remembered.
Our services include:
- ●Brand identity development
- ●Global media relations
- ●Strategic partnerships
- ●Creative storytelling
- ●Launch strategies & activations
- ●Long-term visibility programs
We work with brands in fashion, lifestyle and creative industries as they evolve, expand or redefine their identity.
For Individuals
The SB Global provides tailored PR and representation for high-profile individuals and public figures.
Our approach prioritizes authenticity and long-term resonance, aligned with each individual's world.
Our services include:
- ●Personal brand development
- ●Discreet media relations
- ●Purposeful partnerships & positioning
- ●Reputation guidance & narrative refinement
- ●Editorial opportunities & curated event presence
- ●Long-term visibility planning
Every collaboration is handled with absolute confidentiality and careful attention to detail.
Consulting
A focused advisory service offering expert perspective on identity, narrative, partnerships and positioning.
Built for brands and individuals who need precision, structure and direction, bringing coherence and momentum to projects at any stage.
Case Studies
Additional case studies available upon request
MiMa Concept Store
Avant-Garde Positioning & Global Press
An avant-garde retail universe at the heart of Paris, on rue du Faubourg Saint-Honoré, where fashion, design and artistic exploration collide into a multi-sensory experience. The SB Global led global press positioning and directed a high-impact visual editorial during Paris Fashion Week.
MiMa x WWD
A debut feature introducing MiMa and establishing its place within the fashion and retail landscape. This first story positioned MiMa as an emerging creative force in Paris and marked its entry as a future leader in contemporary retail.
FOR ENQUIRIES
Where visibility becomes identity.
Based in Florida, operating globally.